USGBC+ Brand Identity System

As USGBC has evolved to meet the needs of our customers, we have integrated our USGBC+ publication into our website for a unique and authentic experience.

In this document you'll find USGBC+'s brand typography system, colors, photography guidance, and more. This page is evolving. Additional assets will be added as required.

USGBC+ tells the stories of the people behind a powerful and ever-growing global green building movement. Published by the U.S. Green Building Council (USGBC), we strive to bring you the latest in green building innovation, celebrate leadership and highlight inspiring voices that are shaping the next generation of green building.

Green building has the power to impact businesses, the economy, our communities and the way we live. Our goal is to explore those stories and demonstrate how green building work is driving better decisions in design, construction and operations across our buildings, cities and communities.